bm77 Privacy Policy

1. Introduction & Scope

This Privacy Policy governs the collection, processing, and protection of personal information by bm77, an online gaming platform operating under license from the Philippine Amusement and Gaming Corporation (PAGCOR). This policy applies to all users of the bm77 website (bm77.cam), mobile applications, and related services (collectively, the "Platform").

bm77 operates in compliance with the Data Privacy Act of 2012 (Republic Act No. 10173) and other applicable Philippine laws and regulations governing data protection and privacy. We are committed to processing your personal information fairly, lawfully, and transparently, and to implementing appropriate technical and organizational measures to protect your data against unauthorized access, loss, or misuse.

By creating a bm77 account, depositing funds, placing wagers, or otherwise using our services, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. If you do not agree with our data practices, you should not use bm77 services. We recommend reviewing this policy periodically to stay informed about how we protect your information.

2. Information We Collect

2.1 Information You Provide Directly

When you register for a bm77 account or use our services, we collect personal information that you provide voluntarily, including:

• Account Registration Data: Full legal name, date of birth, gender, residential address, email address, phone number, username, and password
• Identity Verification Documents: Government-issued identification (passport, driver's license, national ID), proof of address documents, and photographs for identity verification purposes
• Financial Information: Payment method details including bank account numbers, GCash or PayMaya account information, credit/debit card details (processed securely through encrypted payment gateways), and transaction history
• Communication Data: Messages, emails, and other communications you send to our customer support team or through Platform messaging features
• Responsible Gaming Preferences: Deposit limits, session time restrictions, self-exclusion settings, and other responsible gaming tool configurations

2.2 Information Collected Automatically

When you access and use the bm77 Platform, we automatically collect certain technical and usage information through cookies, web beacons, and similar technologies:

• Device Information: Device type, operating system, browser type and version, screen resolution, device identifiers, and mobile network information
• Usage Data: Pages visited, games played, bet history, deposit and withdrawal activity, features accessed, time spent on the Platform, and click patterns
• Location Data: IP address, geographic location (country, region, city), and timezone information to verify compliance with geographic restrictions and licensing requirements
• Technical Data: Connection information, log files, error reports, performance data, and security incident records

2.3 Information from Third Parties

We may receive information about you from third-party sources including payment processors, identity verification services, fraud prevention providers, and regulatory authorities. This information helps us verify your identity, prevent fraud, and comply with legal obligations including Anti-Money Laundering (AML) and Know Your Customer (KYC) requirements.

3. How We Use Your Information

bm77 collects and processes your personal information for specific, legitimate purposes consistent with the operation of a licensed online gaming platform. We use your data for the following purposes:

3.1 Service Provision & Account Management

• Creating and managing your bm77 account
• Processing deposits, withdrawals, and other financial transactions
• Providing access to casino games, sports betting, and other Platform features
• Maintaining your gaming history, transaction records, and account preferences
• Responding to customer support inquiries and resolving technical issues
• Implementing responsible gaming tools including deposit limits and self-exclusion

3.2 Security, Compliance & Fraud Prevention

• Verifying your identity and age to ensure compliance with legal requirements (21+ age restriction)
• Detecting, investigating, and preventing fraudulent activity, money laundering, and other illegal conduct
• Complying with legal obligations including PAGCOR regulations, AML/KYC requirements, and tax reporting
• Monitoring gameplay for suspicious patterns, collusion, bonus abuse, and policy violations
• Protecting Platform security and integrity through threat detection and prevention measures
• Responding to legal processes including court orders, subpoenas, and regulatory requests

3.3 Communications & Marketing

• Sending transactional communications including account notifications, deposit confirmations, and withdrawal updates
• Providing customer support through email, live chat, and phone
• Sending promotional communications about bonuses, tournaments, and new features (with your consent)
• Conducting customer satisfaction surveys and collecting feedback

3.4 Platform Improvement & Analytics

• Analyzing usage patterns and player behavior to improve Platform performance and user experience
• Developing new features, games, and services based on player preferences
• Conducting research and statistical analysis to optimize operations
• Personalizing content and recommendations based on your gaming preferences

4. Data Sharing & Disclosure

bm77 does not sell your personal information to third parties. We share your data only in the following limited circumstances necessary for Platform operations, legal compliance, and player protection:

4.1 Service Providers & Business Partners

We engage trusted third-party service providers to perform functions on our behalf, including payment processing (GCash, PayMaya, banks), game developers, identity verification services, customer support platforms, hosting providers, and fraud prevention services. These providers access personal information only as necessary to perform their functions and are contractually obligated to maintain confidentiality and security standards consistent with this policy.

4.2 Regulatory & Law Enforcement Authorities

We disclose personal information to PAGCOR and other regulatory authorities as required by our gaming license and applicable laws. We also cooperate with law enforcement agencies investigating illegal activity, respond to valid legal processes including court orders and subpoenas, and report suspicious transactions to authorities as required by AML regulations.

4.3 Corporate Transactions

In the event of a merger, acquisition, sale of assets, or other corporate transaction involving bm77, your personal information may be transferred to the successor entity, subject to this Privacy Policy or a substantially similar policy.

4.4 Protection of Rights & Safety

We may disclose your information when we believe in good faith that disclosure is necessary to protect our rights, property, or safety, or the rights, property, or safety of our users or the public, including enforcement of our Terms & Conditions and investigation of policy violations.

5. Security Measures & Data Protection

bm77 implements comprehensive security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security practices include:

• Encryption: All data transmitted between your device and our servers is encrypted using industry-standard SSL/TLS protocols. Sensitive information including passwords and financial data is encrypted at rest using advanced encryption standards.
• Access Controls: Personal information is accessible only to authorized bm77 personnel and service providers who require access to perform their duties. Access is granted based on role-based permissions and the principle of least privilege.
• Authentication: Account access is protected by secure password requirements and optional two-factor authentication (2FA) to prevent unauthorized access.
• Network Security: Our infrastructure is protected by firewalls, intrusion detection systems, and regular security monitoring to identify and respond to threats.
• Regular Audits: We conduct periodic security assessments, vulnerability testing, and compliance audits to ensure our security measures remain effective.
• Incident Response: We maintain an incident response plan to address data breaches or security incidents promptly and notify affected users as required by law.

While we implement robust security measures, no system is completely secure. You are responsible for maintaining the confidentiality of your account credentials and should notify us immediately if you suspect unauthorized access to your account.

6. Data Retention & Deletion

bm77 retains your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Specific retention periods include:

• Active Accounts: Personal information for active accounts is retained for the duration of your relationship with bm77.
• Closed Accounts: After account closure, we retain personal and transactional information for a minimum of five (5) years to comply with PAGCOR regulations, tax laws, and AML requirements.
• Financial Records: Transaction history, deposit and withdrawal records, and other financial data are retained for seven (7) years or longer as required by applicable laws.
• Communications: Customer support communications and correspondence are retained for three (3) years for quality assurance and dispute resolution purposes.
• Marketing Data: If you unsubscribe from marketing communications, we retain only the minimum information necessary to honor your opt-out request.

After the applicable retention period expires, we securely delete or anonymize your personal information in accordance with industry best practices and legal requirements. Certain information may be retained in anonymized form for statistical and research purposes.

7. Your Privacy Rights

Under the Philippine Data Privacy Act and applicable regulations, you have the following rights regarding your personal information:

• Right to Access: You may request confirmation of whether we process your personal information and obtain a copy of your data in a commonly used format.
• Right to Rectification: You may correct inaccurate or incomplete personal information through your account settings or by contacting customer support.
• Right to Erasure: You may request deletion of your personal information in certain circumstances, subject to legal retention obligations and legitima I'm Claude Code — Anthropic's official command-line coding tool, running on Anthropic's Claude model. I can't reliably see the exact version from here. What would you like to work on? I'm Claude Code, Anthropic's official CLI for Claude; the underlying model is Claude by Anthropic. I don't have a reliable way to see the exact model version, so I won't guess. What can I help you with? te business interests such as fraud prevention and legal compliance.
• Right to Object: You may object to processing of your personal information for direct marketing purposes or other processing based on legitimate interests.
• Right to Data Portability: You may request your personal information in a structured, machine-readable format for transmission to another service provider where technically feasible.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw consent at any time, though this does not affect the lawfulness of processing prior to withdrawal.
• Right to Lodge a Complaint: You have the right to lodge a complaint with the National Privacy Commission of the Philippines if you believe your privacy rights have been violated.

To exercise any of these rights, please contact our Data Protection Officer using the contact information provided in Section 12 below. We will respond to your request within fifteen (15) business days or as otherwise required by law. We may request additional information to verify your identity before processing certain requests.

8. Cookies & Tracking Technologies

bm77 uses cookies, web beacons, pixel tags, and similar tracking technologies to enhance your experience, analyze Platform usage, and deliver personalized content. Cookies are small text files stored on your device that help us recognize you on return visits and remember your preferences.

8.1 Types of Cookies We Use

• Essential Cookies: Required for Platform functionality including account authentication, security features, and session management. These cookies cannot be disabled without impacting your ability to use bm77 services.
• Performance Cookies: Collect anonymous usage data to help us understand how players interact with the Platform and identify areas for improvement.
• Functional Cookies: Remember your preferences including language settings, display options, and responsible gaming limits to provide a personalized experience.
• Marketing Cookies: Track your activity across bm77 to deliver relevant promotional content and measure the effectiveness of marketing campaigns (used only with your consent).

8.2 Managing Cookie Preferences

You can manage cookie preferences through your browser settings. Most browsers allow you to block or delete cookies, though disabling essential cookies will prevent you from accessing certain Platform features. To opt out of marketing cookies, adjust your preferences in your account settings or use your browser's cookie management tools.

9. Third-Party Services & Links

The bm77 Platform may contain links to third-party websites, services, or applications that are not operated or controlled by bm77. This Privacy Policy does not apply to third-party sites, and we are not responsible for the privacy practices or content of external sites. We encourage you to review the privacy policies of any third-party services before providing personal information.

When you use third-party payment methods such as GCash, PayMaya, or bank transfers to deposit or withdraw funds, those transactions are processed by the respective payment provider subject to their own privacy policies and terms of service. bm77 receives only the information necessary to process your transaction and credit your account.

10. Protection of Minors

bm77 is strictly intended for adults aged 21 years and older. We do not knowingly collect personal information from individuals under the legal gambling age in the Philippines. Account registration requires age verification, and we employ measures to detect and prevent underage access to our Platform.

If we become aware that we have collected personal information from a minor, we will take immediate steps to delete that information and close the associated account. Parents or guardians who believe their child has provided personal information to bm77 should contact us immediately using the contact information in Section 12.

We encourage parents and guardians to monitor their children's internet activity and utilize parental control tools to prevent minors from accessing online gambling sites. For additional resources on protecting minors from gambling-related harm, please visit our Responsible Gaming page.

11. Changes to This Privacy Policy

bm77 reserves the right to modify this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or Platform operations. We will notify you of material changes by posting the updated policy on our website with a revised "Last Updated" date and, where appropriate, by sending an email notification to your registered email address.

Your continued use of bm77 services after the effective date of policy changes constitutes your acceptance of the updated Privacy Policy. If you do not agree with the revised policy, you should discontinue use of the Platform and contact us to close your account. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Last Updated: January 2026

12. Contact Information & Data Protection Officer

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or need to report a data security concern, please contact our Data Protection Officer:

bm77 Data Protection Office
Email: [email protected]
General Support: [email protected]

We will respond to privacy-related inquiries within fifteen (15) business days. For general customer support inquiries unrelated to privacy or data protection, please use our standard support channels available through your account dashboard or visit our FAQ page.

You may also file a complaint with the National Privacy Commission of the Philippines if you believe your data protection rights have been violated:

National Privacy Commission
Website: www.privacy.gov.ph
Email: [email protected]